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How to associate 1 unique link per 1 unique email address in email campaigns?

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Anonymous
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How to associate 1 unique link per 1 unique email address in email campaigns?

Thanks in advance for your help! +_+
IT and I have been getting stuck on this scenario:

Example of scenario:
10,000 Emails sent to request participation in survey.
Results of each survey taken are associated with respondent data on our back end (non-Marketo end) to be aggregated for results and release to the public.

Need:
To place a unique link (already generated) to said surveys in each and every email.

Problem:
There seems to be no data on this? 

We have exhausted most of what we can think of. Tokens, Custom HTML, etc.

So the direct question is how can this be accomplished?

It would seem as thought you wold simply call them like a function, (either from the imported list wherein they are already tied to the emails side by side) or by importing the unique links directly in some other way (possibly creating a custom field in Admin that would hold them, for example).
I am fresh into Marketo, so feel free to spell it out like I am 5yrs old. 😉

Much appreciation. 
We are looking forward to the community here!

Jeremiah Kephart
Primary Intelligence 

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Level 10 - Champion Alumni

Re: How to associate 1 unique link per 1 unique email address in email campaigns?

Jeremiah,

You've got the answer already 🙂

I would take the generated URLs, put them side by side into a spreadsheet as you indicated.

Then I would add a "Survey URL" field in Marketo as a String.

Then upload the list with two cols: Email Address and Survey URL

Then add the {{lead.Survey URL}} token to my email.

That should work.


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Anonymous
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Re: How to associate 1 unique link per 1 unique email address in email campaigns?

+ Subscribing for answer.
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Level 10 - Champion Alumni

Re: How to associate 1 unique link per 1 unique email address in email campaigns?

Jeremiah,

You've got the answer already 🙂

I would take the generated URLs, put them side by side into a spreadsheet as you indicated.

Then I would add a "Survey URL" field in Marketo as a String.

Then upload the list with two cols: Email Address and Survey URL

Then add the {{lead.Survey URL}} token to my email.

That should work.


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Anonymous
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Re: How to associate 1 unique link per 1 unique email address in email campaigns?

Hey Josh, is there a way to change the name of the URL in the email? so when a user receives the email, instead of seeing the actual URL, change it to something like 'Take the Survey' and then when clicked it will take you to the actual URL?

Thank you for your help in advance
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Anonymous
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Re: How to associate 1 unique link per 1 unique email address in email campaigns?

Thanks Josh Hill!!!

This is moving again. I appreciate it. 
I checked out your profile and saw that you were the author of a training I was thinking of buying +_+

Is that training for beginner (myself) intermediate, or advanced Marketo users?

------
 

Hey Doug E. 

I believe the answer to this is here,,, see pic # 4
https://community.marketo.com/MarketoArticle?id=kA050000000Kyq3CAC

The way this looks in the link URL (for me) is:
I am typing something (whatever it is)
add token like: {{lead.Interview Links}}

+_+