How do you declare an A/b email test winner before the 4 hour mark?

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Anonymous
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How do you declare an A/b email test winner before the 4 hour mark?

How do you declare an A/b email test winner before the 4 hour mark?

2 REPLIES 2
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Level 5

Re: How do you declare an A/b email test winner before the 4 hour mark?

Hi Daniel,

By default the system requires 4 hours to automatically send the winner.

Here is where the docs mention the 4 hour rule:

Schedule the A/B Test - Marketo Docs - Product Documentation

You could potentially manually select the winner if the 4 hour wait is too much:

Define the A/B Test Winner Criteria - Marketo Docs - Product Documentation

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Re: How do you declare an A/b email test winner before the 4 hour mark?

According to Devraj Grewal there is a workaround "...what you can do is run another email program and in the smart list exclude those who already were sent the email."

Check out this thread Ab testing