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Follow up page based on campaign membership

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Follow up page based on campaign membership

Hi,

we have following process:
lead fills out MKTO form on our Drupal website > leads enters approval process within Marketo > if lead has been approved (i.e. he hasn't previously submitted same request) > page opens in Drupal with download links.

Can we trigger the form's follow up page  (e.g. 2.0 form) based on campaign membership (e.g. belongs to approved campaign)? If not how would you proceed? Currently we have a generic thank you page and then we send a confirmation or rejection email. However we would like to improve user experience and skip email.

Thanks for your help.

Cécile @ Talend

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Marketo Employee

Re: Follow up page based on campaign membership

Hey Cecile,

Campaign membership cannot be used directly for this sort of the.  However, If the approval is stored in a field , you could have it come in as a token on your followup page, and then display particular content conditionally on this.  Something like this:

<script>
var approved = {{lead.Approval Status}};

if(approved){
//display content for approved
}else{
//display other content
}
</script>

This would have to be on a Marketo landing page however.  If that's not feasible, you would need to use either Marketo SOAP, or determine the display locally in your CMS.

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2 REPLIES 2
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Marketo Employee

Re: Follow up page based on campaign membership

Hey Cecile,

Campaign membership cannot be used directly for this sort of the.  However, If the approval is stored in a field , you could have it come in as a token on your followup page, and then display particular content conditionally on this.  Something like this:

<script>
var approved = {{lead.Approval Status}};

if(approved){
//display content for approved
}else{
//display other content
}
</script>

This would have to be on a Marketo landing page however.  If that's not feasible, you would need to use either Marketo SOAP, or determine the display locally in your CMS.

View solution in original post

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Re: Follow up page based on campaign membership

Ok we are not using Marketo landing page but a Marketo form. let's see how it goes....