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Facebook Lead Ads

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Anonymous
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Re: Facebook Lead Ads

Does anyone know how to map custom fields? EG: Create a new field on the Facebook side. From the looks of it you can't add custom fields because we can't map them properly in Facebook.

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Re: Facebook Lead Ads

Hi Justin,

First you need to create a form with all of the fields you want completed (including custom fields). Once your form is published, go back to the Facebook Lead Ads service on Launchpoint and edit it.

  1. The first screen will be to edit the display name (Click Next)
  2. The second screen with be to re-authroize the account (You don't have to, Click next)
  3. The third screen will have you select the Facebook page(s) connected to Marketo  (click next)
  4. The fourth screen is where you can see all the fields available on Facebook that can be mapped to Marketo
  5. Click the 'Add' button and look for the Facebook field you created when you built the form from the dropwdown
  6. Then map it to the Marketo field in the dropdown.
  7. Click Save

fb marketo map.png

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Anonymous
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Re: Facebook Lead Ads

Thanks for the info! This helps.

Are you able to connect multiple business pages to a single Facebook Lead Ad Service?

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Re: Facebook Lead Ads

I don't know because I haven't had to yet, but if you do find out, please let me know.

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Anonymous
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Re: Facebook Lead Ads

There's a bug currently where we can't connect two, but it should be doable. Will keep you updated.