External hosted landing page - need metrics in Marketo

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Anonymous
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External hosted landing page - need metrics in Marketo

We have a landing page that will be hosted by third party vendor. We need the metrics - landing page clicks and views -  sent back to Marketo.  I’ve provided the vendor with the munchkin code. When we are testing, nothing is showing up in Marketo. Wondering if I am missing something?   Also, is using “clicked link on webpage” an accurate filter? 

any suggestions would be helpful.

8 REPLIES 8
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Re: External hosted landing page - need metrics in Marketo

Hi Niti,

The munchkin on this web site is probably sending information to your Marketo DB, but it's generating anonymous leads. Unless you also add a Marketo embedded form on this page, or unless the traffic comes from your own web site and you transfer Marketo cookie value through the URL, there is no way Marketo can guess who the visitors are and attach the page visits to the proper lead. Marketo is a good product, but not THAT good

You ought to see these visits in the web page activity report, if you set the report to display anonymous leads.

If you provide us with the URL of the page, we can check whether your munchkin code is indeed working.

-Greg

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Level 10 - Community Moderator

Re: External hosted landing page - need metrics in Marketo

Greg+++

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Anonymous
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Re: External hosted landing page - need metrics in Marketo

Hi Gregoire,

we also have Marketo embedded form on the page which is sending form information back to Marketo during testing. 

also,  the people that are supposed to be getting  link to this landing page are our contacts. Not prospects/leads. 

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Re: External hosted landing page - need metrics in Marketo

If they are your contacts and they access the page from a email sent from Marketo, you will see the traffic in the contact activity log.

Create a smart list with the "filled out form" filter on the embedded form and check that the leads who filled out the form also get the traffic on the page in their log.

And again, if you share the URL, we can check that it's working as it should.

-Greg

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Anonymous
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Re: External hosted landing page - need metrics in Marketo

Hi Gregoire,

Are you asking to provide you link to page hosted by external vendor?  if so here it is.

Cyber Heroes

Can't I use, visited web page filter? also, how do you create a web page activity report?  As you can see, when i put in the landing page, it's highlighting in red.

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Re: External hosted landing page - need metrics in Marketo

The munchkin is working OK on the page.

But there are some wierd things on the page:

  • the munchkin code is present twice. Once is the middle of the page, with the form, and once in the <footer>
  • I am wondering whether this would be what is causing your problem, mixing codes and cookie values Sanford Whiteman​, your thoughts ?

-Greg

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Level 10 - Community Moderator

Re: External hosted landing page - need metrics in Marketo

Don't include the the protocol (http:// or https://) in your constraint.

Munchkin is logging Visit Web Page activities on your page:

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To Greg's point, the extra Munchkin load is confusing, but not the cause of any tracking prob.

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Anonymous
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Re: External hosted landing page - need metrics in Marketo

Hello Sandford and Gregorie,

just circling back on this.  So after further investigation, we were able to pull the webpage activity report but in the "default" workspace. This particular program is built in USA workspace.  In admin, did I need to change the partition?  When I tried changing the partition, the muchkin code itself doesn't change?  Any ideas why this report is pulling in metrics in default vs. the workspace where the program is built? 

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