Hey, Justin, I understand what you mean about click counts vs lead counts, but how do you account for the difference in Unsub counts?
I ran a group Email Performance Report on all Aug mails, to date, and got back one set of data. When I went into individual mail files and pulled an Email Link Performance Report just for that mail send, it showed more clicks, overall, and more of those clicks as unsubs, than the performance report had for that file.
It's time-consuming enough to put together the batch reports, but if you have to drill down on each mail send individually to get accurate info, we are hosed on being able to analyze our data in a timely manner.
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