Does google analytics and marketo analytics sync together?

Anonymous
Not applicable

Does google analytics and marketo analytics sync together?

Does anyone have a process or strategy that integrates google analytics?
4 REPLIES 4
Anonymous
Not applicable

Re: Does google analytics and marketo analytics sync together?

Hi Shawn,
what are you expecting? If you just want to have tracking information about marketo landing pages, add the GA tracking code.

I think you should be more detailed what "sync together" is.

Best regards

Steffen
Anonymous
Not applicable

Re: Does google analytics and marketo analytics sync together?

My expectations are to not have to jump into both analytics if there is a way to merge the two.  To help define "sync" I envision URL tracking generated by Google Analytics placed within the content of emails being sent out.

Is there an advantage of using Marketo landing pages versus our own?

Thanks for the responses!
Anonymous
Not applicable

Re: Does google analytics and marketo analytics sync together?

Hi Shawn,
I might be wrong but I don't know any extension that would make this possible.

The Marketo tracking (munchkin) gives you the advantage to track individual people and not just "overall" information. So you can track, score and use information on individual users page views/clicks. But you can also use it on your website so I don't see a big advantage of Marketo landing pages except the easy creation. But you should add Munchkin Tracking to your website.

Best regards

Steffen

Anonymous
Not applicable

Re: Does google analytics and marketo analytics sync together?

I'm interested in and wokring on this same problem at the moment.

Outside of munchkin tacking, i'm looking for:

>> Way to place google analytics OnClick event tracking on embedded Marketo forms.

Kenn