What are the the steps to divide our current database into 3 list? We are going to promote webinars actively and in order to avoid database fatigue I need to divide the database into 3 list to use on promoting the webinar.
- Webinar A on August 1 will be List 1
- Webinar B on August 9 will be List 2
- Webinar C on August 16 will be List 3
I am thinking of using smart lists (instead of segmentation) to divide our current database but not sure on how to pull this without exporting all leads into csv and manually adding email addresses per list. Also, how would the new leads be entered equally on the different list.
You could use the random sample constraint to create 3 static lists.
And then you could do something where if a new lead is created use the random sample to add to the static lists, round robin style.
Here is a post that explains how the random sample works: How does "Random Sample" work?