Custom Objects usage as Tokens in Emails and other content.

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Anonymous
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Custom Objects usage as Tokens in Emails and other content.

Hi All,

We were just exploring Marketo's Custom Object's features in Marketo. So, I went ahead and published a custom object with a link field (dedupe feature -Yes) and an integer field.

I was wondering if I could access this object as a token in my email body Or better, if possible, how can I access this custom object's fields in any of my marketing programs.

It would be great if you guys could help me out with this.

Awaiting your response.

Thank You.

-Prabash.

2 REPLIES 2

Re: Custom Objects usage as Tokens in Emails and other content.

Hi Prabash,

Custom objects are accessible in various ways :

  • As filters and triggers (you will have 3 filters and 1 trigger) and all their field will be available as constraints. Some triggers are not available yet (see here )
  • in email velocity scripts. This will enable you to use custom object data in an email within a program. It's not available anywhere else, unfortunately. See here : Email Scripting » Marketo Developers

-Greg

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Re: Custom Objects usage as Tokens in Emails and other content.

Expanding on Greg here; Email Scripting ONLY works in emails as it's the last step before rendering the email and sending it out. You can't use these anywhere else in the instance.