If I add new steps for a channel (progression steps) in Marketo, will it automatically add them to Salesforce or do I have to go into Salesforce and add the steps as well? I'd love it to be able to add them once and then not have to worry about it again.
I believe you'd have to change them in SFDC to match Marketo, or just use the ones you have in SFDC already and use the step "change status in SFDC."
I know we get very granular in our Marketo progression steps, but it isn't as important in SFDC. So we have things like "Webinar - No Show" map to "Registered" status in SFDC (we only have two statuses for our webinars -- registered or attended).
Good to know that you can start from Marketo first and set up the campaign with the progression status. We usually associate campaigns to a parent campaign in salesforce, will we then be able to associate a campaign with progression status to a parent campaign in SFDC if we create it in Marketo first?
Just one remrak there Bentzcular, if they will nto create those values in SF they won't be able to run reports over those statuses in Salesforce later on as the values Marketo provided are not part of the Multipicklist field in Salesforce.