B2B Benchmark Email Charts

[Kim_Allen]

Hi all!

What sources do you use to see email benchmarks, other than your own historical data? This is B2B!

Thanks,
Kim

[Dory_Viscoglio]

Hey Kim, this is sorta blasphemy, but I like the Silverpop Email Benchmarks report. I also am pretty biased in liking/using the eMarketer reports on email benchmarks. If you'd be interested in seeing any of them (typically only available to subscribers) let me know, and I'll see what I can send your way 🙂 dviscogliosi@emarketer.com

[Josh_Hill13]

I've got a list here
http://www.marketingrockstarguides.com/b2b-marketing-benchmark-studies-1731/

[Kim_Allen]

Thanks guys. Yes, I was looking for something along the lines of the chart that Silverpop gives but for B2B.