Analytics - Revenue Data Source

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Anonymous
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Analytics - Revenue Data Source

I haven't been using Marketo for very long, but I've managed to synchronize our Salesforce campaigns with programs in Marketo so that it's pulling data from Sf. What I can't for the life of me figure out is how to get revenue in to the picture. It isn't pulling won MRR, and I can't even see a field for it in Marketo. Any help on this would be much appreciated!

4 REPLIES 4
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Level 10 - Champion Alumni

Re: Analytics - Revenue Data Source

You need to allow the Marketo User to see revenue fields, assuming it can. Marketo can see Opps, so maybe it's not able to see the whole Opp record.

marketo cannot see or use other fields on the SFDC Campaign object though. At least not without API work.

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Anonymous
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Re: Analytics - Revenue Data Source

I've gone and updated permissions for the Marketo profile in SalesForce so that it can see all the MRR fields but it's still not pulling any revenue data. Any other suggestions? I figure there must be some way others are able to get the data to Marketo without doing any API work.

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Anonymous
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Re: Analytics - Revenue Data Source

Did you update all of your leads / contacts? When you make a field visible the records won't sync until Marketo "sees" that the contact / lead has been updated, then it will pull your info.

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Anonymous
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Re: Analytics - Revenue Data Source

Yeah, it's all up-to-date. The new strategy is to take a look at the mapping, since the field it's mapping to isn't actually populated. We will either remap to a custom field or populate the empty field. Thank you all for your help!