Activity Type is Send Email but no Email Delivered

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Level 4

Activity Type is Send Email but no Email Delivered

After sent an email out to a list, I checked the result page.  Some leads only have activity type-Send Email.  But not showing as Email Delivered.  What does that mean?  How do I make sure the emails are really delivered?

Thanks!

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3 REPLIES 3
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Level 7 - Champion Alumni

Re: Activity Type is Send Email but no Email Delivered

Hi Teresa! Email Deliverability can be kind of nebulous...there are so many different factors that go into whether or not you make it to the inbox, and that can also vary by ESP. If Marketo receives a response from the recipient's email server, it will log an "Email Delivered" activity. If it doesn't, it's hard to know whether or not it was actually delivered.

How long are you waiting after an email send to view this activity? Sometimes emails can take a while longer to be delivered on the recipient's side if they have different server settings or spam filters. Sometimes an email will soft bounce and be held in pending for several hours or even days before it is delivered.

Are you looking at the Email Performance report as well? That would indicate if some emails are being held as pending.

Also look for commonalities in the domains of people who don't have a "Email Delivered" log. Are they all from the same domain or group of domains?

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Re: Activity Type is Send Email but no Email Delivered

Hi there,

I have a similar situation. Email was set up to go out to 116 people on Tuesday. It's now Thursday and exactly half are still sitting in "Send Email"

 

My smart list is very simple: Member of List "XYZ" and Flow is Send Email "XYZ" . I don't see any pattern in the 80 people's domain who have this "Send Email" status

 

Any insight is much appreciated!

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Level 7 - Champion

Re: Activity Type is Send Email but no Email Delivered

Hey Sasha,

You might want to start a new thread for this rather than replying to a 2 year old thread; you're more likely to get a response & you'll be able to mark responses as correct to help others having similar issues find solutions!