As referenced, please find all of the necessary links below. They are listed in order as mentioned in the Welcome video. Marketo Support Portal: https://nation.marketo.com/t5/Product-Blogs/How-to-Use-the-Support-Portal/ba-p/297884 Adobe Help Center: https://helpx.adobe.com/support.html Adobe Community: https://community.adobe.com/ Marketo Engage Support: https://nation.marketo.com/t5/Support/ct-p/Support Marketo Community (you're in it!): https://nation.marketo.com/ Magento Help Center: https://support.magento.com/ Adobe Status Page: https://status.adobe.com/
Adobe Digital Learning: https://learning.adobe.com/ Adobe How-Tos: https://experienceleague.adobe.com/#quick-how-tos Adobe Developer Docs: https://www.adobe.io/ Marketo University: https://nation.marketo.com/t5/Marketo-University/ct-p/marketo-university Marketo Product Docs: https://docs.marketo.com/ Marketo Developer Docs: https://developers.marketo.com/
How does this impact Marketo?
How does Munchkin operate?
On a person’s first visit to a page on your domain, a new anonymous person record is created in Marketo. The primary key for this record is the Munchkin cookie (_mkto_trk) which is created in the user’s browser. All subsequent web activity on that browser is recorded against this anonymous record. In order to be associated with a known record in Marketo, one of the following methods should be used:
The person may visit a Munchkin-tracked page with a mkt_tok parameter in the query string from a tracked Marketo email link.
The person may fill out a Marketo Form.
REST Associate Lead call must be sent.
Once one of these actions is completed, the cookie and all its associated web activity will be associated with the known record.
How is Marketo planning to address ITP concerns?
Do I need to do anything to take advantage of these updates?
In order to leverage the new behavior and take advantage of the greater expiry period and tracking capabilities, ensure that you have configured the following:
A Landing Page CNAME
Secured Landing Pages (i.e. HTTPS)
For external pages, you must have configured a Landing Page Domain or Domain Alias with a Top-Level Domain (TLD) matching the external domains which you wish to track
For example, if you have pages on the domain www.example.com which are tracked, you must have configured an LP Domain or Alias which is a subdomain of example.com, like munchkin.example.com
What happens if I do nothing?
Munchkin’s ability to track users across sessions on the same domain will remain limited by ITP to either 1 or 7 days based on the browser and browser version used by the visitor. As of this posting, this only affects visitors using the Safari browser, although Chrome & Firefox may follow suit with their own versions.
When will the solution be launched?
These changes will begin as a staggered roll-out to customers who have opted into the Munchkin Beta channel in conjunction with the January 2020 Marketo release. Once the solution has been released to all beta customers, the roll-out to our entire customer base will begin in mid-to-late February. All customers should expect to have the solution by end of March 2020.
Google Chrome Update (Feb. 2020):
Google recently announced that the Chrome browser will block all third-party cookies within two years; however, s ince Marketo uses 1st party cookies, this update regarding 3rd party cookies will NOT affect your Marketo tracking efforts. For further context about 3rd party cookies in general, and the industry shift away from using them, please see the following article for Adobe's stance across the Experience Cloud Solutions:
Issue When I go to the Support area of Nation, I do not have full access to all the areas and tools.
Solution Our system is specific about how you need to access the Support Portal before we can authorize you to use it.
The proper steps to take for us to authorize, and for you to submit cases, are as follows:
Log into your instance Click the Community tile (step 1 image) Click Support in the top banner (step 2 image) Click Submit a Case option (step 3 image) Choose from top options depending on what you need to do (step 4 image) Create a case, Manage authorized contacts, edit your Info
Simply going straight to the nation.marketo.com will not have the desired result. You must access the Support Portal from your instance by using these steps so that our system recognizes you properly. If this is your first time following these steps, your view of Step 3 will be different- not to worry, as that will be updated for you manually.
If you experience issues, please email email@example.com
Issue Person A was sent an email from Marketo, clicked on a tracked link in an email to a tracked web page, but the web page activity was recorded in the log for Person B.
Solution This can happen if Person A and Person B are sharing a computer. Prior to Person A clicking on the track link in the email to redirect to the tracked web page, Person B was already 'cookied' as a known lead on the same computer and web browser. In Marketo, once a lead becomes known, cookied and tracked on a web browser, any tracked web activities on that browser will be associated to the first cookied lead until the cookie is expired or deleted.
Note: to confirm that Person A and Person B are using the same computer and web browser, you can check the details of the most recent web activities and compare if their User Agent and Client IP address is the same.
Issue Description You have the Munchkin tracking code on your non-Marketo web page but visits to the page are not being tracked. Issue Resolution If you have customized the Munchkin tracking code, it may not work. Marketo only supports the Munchkin code as it is provided in your instance. If you need to alter the code, you would need to work with your web developer to determine why the customized code is not working. To find the supported Munchkin tracking code: Go to Admin > Munchkin. Select the version of Munchkin you intend to use. Place the Munchkin code on your page as outlined in our document on adding Munchkin tracking to your site. Is this article helpful ? YesNo