Email Program Fails to Send Emails

[#1]

Issue

An email program fails to send emails to a large number of leads/people in the Smart List.

Solution

Sometimes leads/people in your Email Program's Smart List will be skipped in the email send because they already reached their daily/weekly communication limit.

You can confirm if this has occurred by following these steps:

1. Open your Email Program.
2. Change your view to Control Panel.
3. Click on View Results in the top left panel to see a list of all activities attributed to the email program.
4. Click on Filter > Custom.
5. Select the Send Email box.
6. Click the Apply button.
7. Scroll to the bottom of the list. If the leads/people have been skipped due to communication limits, you will see that a large number of leads/people listed as "Skipped Lead already used up Daily/Weekly communication limit."

You can check or adjust your Communication Limits in the Admin panel of your Marketo instance.