Marketing Operations Specialist - Join the Upserve Team!

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Level 7 - Champion Alumni

Marketing Operations Specialist - Join the Upserve Team!

Upserve is looking for a Marketing Operations Specialist to join our team. Interested?  Apply now or message me on the Marketo Community

About the Role

  • Automate Workflows - Collaborate with key stakeholders to identify key gaps in current processes and systems, and optimize workflows for marketing and sales productivity.
  • Marketo Campaign Execution - Work with the demand generation team to help them operationalize marketing campaigns between Marketo and Salesforce.
  • Measurement, Tracking, Reporting - Configure analytics tools to capture and analyze programmatic data. Extract and share actionable insights with team.
  • Lead Management - Maintain, enhance and optimize our lead management process in coordination with the sales and marketing team leads.
  • Database Hygiene - Work with team to maintain database health - ensure data cleanliness & completeness leveraging tools in Marketo, SalesForce & other third-party data providers.

About You

  • Understands how to accelerate growth by creating scalable marketing programs through automation
  • A passion for operational efficiency and thrive on driving revenue through automation
  • Solid understanding of workflow processes and systems to optimize marketing and sales productivity.
  • BONUS POINTS: Marketo Certified Expert and/or Marketo Revenue Cycle Analytics Certified, proficient in HTML/CSS