We're looking for a highly skilled Marketing Automation and Operations Manager in our New York City office. At OnDeck, we generate business from several marketing channels, run a huge range of campaigns, and leverage Marketo to run automation that supports the entire acquisition and customer lifecycle. We need someone who can identify opportunities in regards to process improvement, scalability and enablement for our email marketing efforts. This is a hands-on, highly influential role that will work closely with marketing and the entire organization to drive sustainable scalability.
The Marketing team’s primary goal is to position OnDeck as the most trusted brand in small business lending. We take a data-driven, strategic approach to new customer acquisition, public relations, marketing communications, customer loyalty and brand marketing – all while making sure that customer advocacy is our most important touchstone. Our team focuses on results – and we are as fun as we are hardworking.
As a Marketing Automation and Operations Manager you will:
- Oversee our marketing email and automation tool, Marketo, including how other users, systems, platforms and business units leverage it to drive business
- Drive continuous improvement around Marketo when it comes to efforts around sales enablement, automation and personalization capabilities, new features and additional integrations
- Beyond email, serve as a central hub within marketing to bring programs, multivariate tests, and campaigns to life by leveraging our data, systems, and various outside vendors
- Maintain a marketing enablement roadmap plan that tracks all project dependencies and requirements to allow for proper prioritization and resource allocation planning
- Work with the Marketing Operations team to coordinate and execute the build out of automation streams, striving for efficient SLAs and high standards around tracking and accuracy
What we offer you:
- Have a meaningful impact on the company's future, and share in the rewards accordingly
- Work in a fun, fast-paced start up environment with some really cool and brilliant people
- Be on a motivated team that gets a lot done
- An open minded, collaborative culture of enthusiastic technologists
- Medical/dental/vision insurance, 401k matching program, flex spending plan and life insurance
- Smart colleagues who you can learn from
- Paid/flexible vacations and holidays
- If you’re sick just stay home and feel better
- Summer & Holiday events with the entire office
- Happy hour every Wednesday
- Fully stocked kitchen with snacks and drinks
Interested? Apply here or email me at bdowning@ondeck.com
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