Job Posting: Marketing Automation & Web Specialist (NC/TX)
Marketing Automation & Web Specialist
Oversees and implements all automated marketing campaigns for the organization. Administers marketing campaigns; tests and analyzes workflow, lead generation, lead nurturing and lead scoring; and identifies tactics for improvement. The Marketing Automation & Web Specialist must be comfortable with customer relationship management software as Marketo, Eloqua and Salesforce, and possess web development and digital design skills (HTML at a minimum).