DALLAS JOB: VARIDESK Email Marketing Automation Manager

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Anonymous
Not applicable

DALLAS JOB: VARIDESK Email Marketing Automation Manager

VARIDESK is hiring an Email Marketing Automation Manager, based in the Dallas/Fort Worth metro area (not remote). Marketo talent preferred. Learn more and apply at:

https://varidesk.hrmdirect.com/employment/job-opening.php?req=815918&&&jbsrc=1025

Dallas User Group

VARIDESK is GROWING and we need a talented individual like you on our team!

Who YOU are:

  • Manage the end-to-end email and automation program, from initiating new emails with the creative team to building, testing, deployment and reporting
  • Own the Marketo environment and serve as the primary Marketo Administrator
  • Define, implement, and maintain marketing automation best practices including database management, optimization, data quality, hygiene and troubleshooting
  • Develop and execute components in Marketo, including automated touchpoints for each stage of the lead lifecycle, outbound campaigns, forms, etc.
  • Understand the bi-directional data structure between Marketo and CRM (NetSuite); work with NetSuite admins on coordination of data sync
  • Work with various business teams to understand processes and optimize system configuration
  • Establish and maintain data quality through weekly reporting
  • Support corporate sales team with one-to-one prospect/client emails
  • Conduct A/B testing for optimization; regularly track and report on all email/automation efforts
  • Manage email templates and HTML development, when necessary, including working with developers and QA
  • Ensure compliance with spam and privacy laws in various regions (primarily US, Canada, Australia and the EU)
  • Explore new methods for list growth
  • Liaise with our automation/email agency partners

Why VARIDESK:

  • Comprehensive Health Plans
  • Healthy Foods and Snacks
  • Wellness Program and Insurance Premium Discounts
  • Enhanced Paternity / Maternity Programs
  • Three weeks of Personal Time Off a year
  • Offsite Events and Happy Hours
  • Nicotine Free Workplace

Who WE are:

  • A growing company ranked #1 by SMU as the fastest growing company in DFW
  • An active culture, we promote health and wellness (onsite gym, healthy food selections in the breakroom, weekly boot camp, weekly yoga, etc…)
  • VARIDESK has a balance between work life and home life, sedentary activity, sitting and standing for all employees

Qualifications:

  • 3+ years managing marketing automation programs from strategy to execution and reporting
  • 2+ years working with Marketo, Pardot, Hubspot, or similar marketing automation platforms (strong preference for Marketo experience)
  • Experience with platform-to-CRM integrations
  • BA/BS in marketing, business and/or ecommerce or other
  • Experience building customer segments
  • Proficiency in reading analytics and creating programs based on data
  • Some experience with NetSuite preferred
1 REPLY 1
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Anonymous
Not applicable

Re: DALLAS JOB: VARIDESK Email Marketing Automation Manager

Bump. Still looking for great candidates with Marketo experience.