Ideas

Imagine this scenario: 1. Person A is listed in your Marketo database as person.a@company.com . 2. Person A unsubscribes. 3. Company.com gets acquired; now all their emails are person.a@conglomo.com 4. You update Person A's email address to keep good hygiene--maybe sales will do a one on one email with them sometime. 5. Marketo sees the email address change and re-subscribes Person A. While I would expect flags to be reset on say, invalid email, with an email address change, the Unsubscribe field is almost always used as a person-centric way of noting whether to mail someone or not. By resetting this field by default, you wind up emailing Person A when they've already told you they don't want to receive anything. Current Marketo behavior automatically re-subscribes the person and requires you to create a Smart Campaign to fix this. This should be the other way around; if you want to re-subscribe someone who's unsubscribed, you should have to do that through actions. Please change this behavior so the record ​stays unsubscribed​. ... View more

It would be great if the Outlook plugin was supported for Office 365 Thanks! ... View more

The AdBridge ability to send a smart list / list over to Facebook Custom Audiences, LinkedIn, or Google Customer Match is great. But you still need to manually put these over to ensure it stays relevant. Wouldn't it be great if you could set it to keep the audience in sync hourly/daily? Or even in real time? Then, you could automatically drop customers out of ad sets when they have purchased, for example. ... View more

Dear Marketo dev team, you've got lots of places where dialogs open.  That's fine!  I have no issue with that at all.  What causes me grief is that you don't set the cursor focus to the first field.  I want to just start typing! In some release in the not to distant future, can you tidy that kind of stuff up?  It isn't a nice UX. Cheers Jo ... View more

It is an extreme pain having to individually turn off (set recurrences to "none").  There should be some way to do this in bulk. ... View more

If you right click on a person you can run flow actions and "View Person Details" to launch their activity log, person data, etc: When you select more than one person you can still run all the same flow actions on multiple people but the ability to "View Person Details" is the only functionality disabled: If we have the ability to run a single flow action on multiple people from right-clicking them, I also believe we should be able to "View Person Details" for multiple people and have a separate tab open for each of them. This functionality would be greatly beneficial when viewing people from the same organization. ... View more

Currently, the audience box of an email send program helpfully shows the total leads and the number blocked as clickable smart list links. However, it doesn't show who is actually expected to get the email (leads minus blocked). In my opinion, the actual audience is just as important (or more important) than the other 2 numbers and should be added to this view as a clickable smart list. ... View more

I want to be able to see just how much the features of MSI are being used by sales and not just for sending emails.  There are dozens of apps that can send emails from SF.  My team also use Tout.  I would like to measure and see who uses all the features of MSI and compare it to their performance.  With a price per user basis I feel I should be able to measure these stats.  I also need to justify its effectiveness to sales managers and its price to accounts. How many people are added on Watch Lists. How many MSI emails sent last week. How many Sales Users subscribe to leads/contacts. How often the full page app is accessed. Who are the most active Sales Team members using it. ... View more

Currently the setting Person Restrictions for smart campaigns also creates a restriction for Email Programs. There is a method to overwrite this for individual smart campaigns, but not Email Programs. This Idea is to create a place to overwrite the global setting for individual Email Programs or make this a separate feature so that Person Restrictions do not apply to email sends. ... View more

Hi Marketo team, would be great to have a system information on the record level (for example in a dedicated field) if a record was created by the Web Services API, to show info which API user it was created from or in case it is an integration with 3rd party vendor with the SOAP/ REST API, again any system info which could be shown to be populated on the record itself. This way it will be very easy to see or query the database on the records created by a dedicated Web Services API. Cheers, Stilyana ... View more

When we use the add to calendar token for running webinars, the default reminder for when people save their event in the calendar is set to "none". This means that people will not get a reminder pop up before the webinar, like you would do a normal meeting in Outlook. Please could this be changed? ... View more

Hi - I'd love to be able to bookmark certain programs / assets in Marketo as Favorites.  I'm sure I can do this within Chrome, but it'd be handy to be able to have a Favorites menu or area. The instance I operate out of has so many workplaces, folders and campaigns that it's often difficult to remember where important programs are located. Sometimes I need to access a form, workflow or program or a list and it takes me longer than I'd like to find it. ... View more

First, the calendar token only works for Outlook and Apple environments. It would be great if there could be a Gcal file as well. Second, it would be great if the description in the Calendar token could handle HTML text not just tokens (Please note: I tried to substitute a rich text token, the html was displayed in the body of the calendar file, I also tried it without that capability). ... View more