See leads who clicked each link in Email Link Performance Report

See leads who clicked each link in Email Link Performance Report

@Right now, we are able to see the number of leads who click on each link in an email with multiple links through the Email Link Performance Report. It would be very helpful if we could see the actual leads who clicked on each link in an email with multiple links. Right now, as far as I know the only way to see the actual leads who clicked on a specific link is to create separate smart lists for each link that say "Clicked Link in Email is "actual email"" with the constraint of "Link is: "specific link""

If anyone has any insight or knowledge on how to run a comprehensive report that shows all the leads who clicked on each link in an email with multiple links please let me know! As of now from what I understand after talking to support, this is not possible.

7 Comments
Level 5

Hey Taryn, as a workaround you can always create smart lists for each of the links with "clicked link" as the filter. Unfortunately this doesn't allow you to build it into a template that you clone for each program and those smart lists would have to be recreated for each program.

If you have RCE, you should also be able to build a report using the "Email Name" as a filter and "Email Link" as a row or column with "Clicked" as the measure value.

Obviously these aren't perfect and it would be great if you could click on a link in the email report and do a drill down report by email address, but if you're looking for a workaround until Marketo implements a solution, there are a couple that might work

Level 5

There is also another conversation about that here.

Anonymous
Not applicable

Rachel,

Thanks so much for your response! Unfortunately we don't have the RCE but maybe it is something we should look into getting so we can run reports like these.

Level 5

I'd try the smart list things on a program-level in the mean time. I know it's kind of clunky, but I think that's your best bet for now. It's pretty much the same thing as the RCE setup anyway.

Anonymous
Not applicable

Definitely, the smart lists work great, even though I will need to send out 15 different reports for each link, oh well!

Level 10 - Champion Alumni

See existing idea here:

Community Manager
Status changed to: Open Ideas