Prevent lead de-duplicate

Prevent lead de-duplicate

It would be great if we could have the option on forms to push the creation of leads, preventing dedupliacation.

When we use forms for event registration, it is frequent that leads register several people with the same email address - particularly for B2B events.
But Marketo perfectly dedup leads based on email address! So we have only 1 registration for a lead who filled out the form 3 times to register 3 persons. That happens even when we write in big letters 'do not register several people with the same email address'.

5 Comments
Level 10 - Champion Alumni
Then add a # of guests field.
Level 4
Thanks John but I need the information of every attendee for my registration list, for check in, to edit the badges, and to ensure proper lead gen!
I agree. This has always been a pain point for me with event registrations. Also, recently I found myself wanting to create new leads on a client-based campaign so that we could have assignment rules, lead alerts, and conversion reports that you can't get when you're marketing to people who are already contacts.
isn't this what Lead Partitions are for?
Community Manager
Status changed to: Open Ideas