Heat map of Link clicks within an email

Heat map of Link clicks within an email

I had a customer today ask for a heat map for email links. They would like to see not only the amount of clicks, but also the most popular visual location of links within the email.

Is this possible with the current product? Can we analyze the format of emails and report on the location of links and how it affects user interaction?

Thank you,

David

3 Comments
SanfordWhiteman
Level 10 - Community Moderator

There's no automatic visualization of links by location in the markup.

If you manually tag each of your links with an ID that represents its location in the email (id="bottom", id="topButton") then you can get closer to this kind of reporting.

Devraj_Grewal
Level 10

Duplicates this idea from 2015:

kh-lschutte
Community Manager
Status changed to: Open Ideas