I'd like to be able to change text if there is a field that doesn't have a value. For instance, if the Account Owner field is empty, I'd like to insert the text "we", and if it's not empty, I'd like to insert "I". This would allow more personalized emails while allowing a fallback email to sound as if it's coming from a team within the company.
(Perhaps this can be done with segments, but that seems a bit cumbersome for something that should be fairly simple that could be done within the email.)
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