A/B testing on email blast programs?

A/B testing on email blast programs?

I belive we should be able to do A/B testing on email blast program.

Why will they be called "email" blast if we can't do A/B testing.
7 Comments
Kenny_Elkington
Marketo Employee
Hi Annabelle,

You can already do this with email programs by following the instructions here: https://community.marketo.com/MarketoArticle?id=kA050000000LC8FCAW
Anonymous
Not applicable
Yes but this is an email send type of program, not an email blast
Anonymous
Not applicable
I agree with annabelle. 
Dan_Stevens_
Level 10 - Champion Alumni
I think what's being asked here is the ability to do the same type of A/B testing on a default Marketo program (using an email channel) as you can do with a Marketo Email Program. Many of us don't use the email program due to its limitations and experience with buggy functionality. Plus you can't use email programs in engagement programs.
Anonymous
Not applicable
Please change status back: we don't "already have it"
Dan_Stevens_
Level 10 - Champion Alumni

Can we get the status back so users can continue to vote on this idea?  Marketo does not already have this.

kh-lschutte
Community Manager
Status changed to: Already have it