Requirements & Benefits of the Champion Program

No ratings

15965-16053-BRAND ROLLOUT - New Champion Logo-2019 (1).png


An elite community uniting Marketo’s most passionate and strategic customers and partners to be the trusted brand ambassadors and change agents of the Marketing Nation. Marketo Champions share their expertise, best practices, and strategies to help Marketo customers thrive.


  • Develop deep connections with our most elite customers and partners to be our “voice” within the Marketing Nation
  • Activate the Champion community for feedback, support, thought leadership, and evangelism of the Marketo brand and within the MarTech industry
  • Help fellow Marketo customers use the Marketo platform more effectively and successfully


  • Eligibility to apply for the Marketo Champion Leadership Committee
  • Exclusive Champion opportunities at Marketing Nation Summit
  • Champion Spotlight in Marketo Community
  • Exclusive contests & incentives to help drive strategic Marketo programs
  • Exclusive Champion swag
  • Access to Marketo product beta testing and early adopter programs
  • Opportunities to engage with Marketo teams to provide feedback and support
  • Speaking opportunities year round
  • Exclusive Champion badges (LinkedIn, Marketo Community, Purple Select)

For more details on the Champion Program’s Benefits, please email


Customers and partners interested in participating in the Champion program must submit an application to the Marketo Customer Marketing team. Champions accepted into the program will be announced during the first quarter of the calendar year. To maintain the Champion status, Champions will be expected to participate in various events and activities including the following:

  • Remain current with your Marketo Certified Expert (MCE) certification
  • Attend quarterly Champion Program Calls
  • Attend a Marketo Product Update Calls
  • Attend or speak at a Marketo User Group 2x per year
  • Active participation in the Marketing Nation Marketo Community
  • Help grow Marketo’s Customer Advocacy Program
  • Sign Marketo NDA and Champion Program Charter

For more details on the Champion Program’s Criteria & Requirements, please email Applications for the program will open in the Fall. 

Connect with current Champions!

Read our Champion-exclusive blog!


Great program!

These amazing champions are really inspiring.



I think that link for a Marketo Certified Expert is broken under About The Program...


Your Champions application  form is broken. It does not work at all. It was broken last year and it took a very long time for your guys to bring the form back online and it is broken again. Has anyone tested this form before the Champions program application was opened for this year? 

Working on polishing up my application for the Class of 2019!

This is very helpful to understand the requirement and benefits of champion program. Thanks!

Heard on the Champion Call today - The 2019 Champion Class should be announced on January 14!

Any news on the announcements? How will they be made?

Sorry, the only information I have is that the announcement should be made this week.

Any news about the Champion Program 2020? Do we already have a place for applications? 


Hi  ,

Here you go - Marketo Champion Application .  Its also available on the community home page!


All the best!

Best Always,

Karan Hari

Karan Hari - Thank you very much!

Most Welcome  !

Best Always,

Karan Hari