Key points to remember while archiving assets in Marketo
While we move any program with assets from live folder to archive folder, one should try to keep in mind a few points that I have mentioned below. We generally archive assets that we don't require anymore however archiving them in Marketo only mark them as archived and won't be displayed in reports (unless you apply show archived filter) however the assets and campaigns would still be live.
Therefore, following steps would avoid any glitch:
We should unapprove landing pages or emails before making them archive
We should make sure that the assets being archived are not in use anymore!
Pause or turn off any campaigns and remove the leads (if there are any leads in wait steps) before archive them
I hope this post will be helpful for you while archiving the assets.