Hello everyone, I would like to know if you have any recommendation about Data Append Vendor.
And, thank you very much for your input.
We used Oceanos and were very pleased with the quality and completeness of the company-level data.
Did you evaluate that against LeanData by any chance?
Synthio has real-time data appending with Marketo and is a great solution for seamlessly maintaining an accurate and clean database.
At a previous job, we switched to Leadspace. They've upgraded their services in the past year or so, and thus might be worth a new look if you're going by past experience. They won a "blind bakeoff" we conducted for all our internal stakeholders (which included one of the vendors above), in which we had the team evaluate data quality for both the account and the person. Very satisfied with the level of info, and the service included assigning personas to individuals and some predictive scoring. Webhook in Marketo worked very fast (usually less than a minute return). Since there are so many data vendors these days, one of the differentiating features to look at is service. Their customer success team was very engaged with us not just through the rollout but stuck with us as we moved into production issues like optimization and building out the additional features. Just my experience ....
Agreed about Leadspace. We've used a couple of vendors and recently switched to Leadspace. Their international coverage is much better than other vendors.
http://www.dealsignal.com/ has AI + Human Verification = the best email match rate & data quality when we rate tests again multiple vendors.
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