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Michelle Miles
The first post of a 5-part series on GDPR, we discuss the importance of preparing your marketing operations to meet compliance requirements or aligning your “defensive” strategy. In the next post, we’ll discuss options for building your “offense,” including ideas for collecting customer information in an engaging manner that’s also GDPR compliant.… (Show more)
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James Gunn
I'm interested to know how other companies who market and sell into the EU, as well as other regions of the world, are planning to roll out policies and procedures to support GDPR. My company has a UK business but our main presence is Australia and NZ. So my question is - Can we can box off our UK business and treat them as separate from a… (Show more)
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Liz Davalos
I'm trying to create a velocity script that outputs different text randomly (for testing copy in snippets) so my intention is to randomly generate a number and if it is even then output one line versus the other. If I can get it working then I'd add more content with different tracking so I know which one is generating response.   I cobbled… (Show more)
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Jack Gevon
Hello all,   Does anyone know of a way (any JavaScript) where if someone clicks the CTA from an email campaign if they are known, to have a form submission (filled out form activity) once they hit a landing page without any further action taken by the user?   Thanks, Jack
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Nick Nappo
In one of my engagement programs which has three streams, I have over 21,500 leads in stream #1.  I thought they would automatically transition to streams #2 and #3 in that engagement program, but apparently I was wrong because the emails within #2 and #3 aren't showing up on the email performance report.  Nor do the smart lists for those streams… (Show more)
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Kristen Carmean
This is the fourth part in my series of sample questions to help you practice for the MCE exam. Part 1 on Admin & Operational topics can be found here. Part 2 on Analytics & Reporting can be found here. Part 3 on Lead Lifecycle can be found here.     Questions Answers Correct Answer You need to mark individuals as attended as they show up to your… (Show more)
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Kristen Carmean
There are not that many practice questions out there for the new MCE exam. I took the ones from the study guide and wrote about 100 or so additional of my own to help my team study. If the list of topics wasn't enough for you, this should be a good way to get extra practice. I will just add a caveat that these questions were written based off the… (Show more)
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Macarena Mazzeo
Hi All,   I’ve recently attended a Marketo Certified Solutions Architect (MCSA) workshop and wanted to give you an overview of the certification and a couple of tips, which I hope you find useful!   Currently there are less that 150 people that possess this certification, so if you really want to distinguish yourself as a Marketo Consultant it’s… (Show more)
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