Re: Tracking AdWords specific form submissions when using iframe Marketo forms

Anonymous
Not applicable

Tracking AdWords specific form submissions when using iframe Marketo forms

Is there any way to track AdWords specific form submissions when using iframe forms on my website? I can see how many people fill out the form, but when it goes in to Salesforce, it doesn't differentiate if it came from SEO vs. PPC vs. Someone who typed in the URL. I'm guessing there must be some way to create URLs with tracking in them, but not sure how. Thanks in advance for any help. 
1 REPLY 1
Adam_Vavrek1
Level 9 - Champion Alumni

Re: Tracking AdWords specific form submissions when using iframe Marketo forms

Yes, you can do this via Hidden Forms and URL Parameters. There's a good guide in Marketo here and by Josh Hill here. Also, here's Google's URL builder. AdWords will use parameters like utm_source and utm_medium (included in that link).