Re: significant differences between email perf report and email program report

Anonymous
Not applicable

significant differences between email perf report and email program report

Dear all,

We have run a simple email program and are comparing it's dashboard with the email performance report. We also compared them with triggered campaigns members (setting program statuses) and filter based smart lists we creted.

The results are below  and are showing very sugnificant dierrences on the email devlivered stat and also some differences on the email opened stat. Please note that the email sent stat is the same for all measurements, so it's not about Blacklists nor marketing suspended

Trigger based Smart campaign members
   
email delivered 54956
   
   
email opened 6435
Email clicked 267
Unsubsribed from email 20
   
   
Smart Lists counts (filters)
email was sent 60151
was delivered email 54956
Email Bounced 3599
   
Email opened 6436
Clicked Link 280
Unsubscribed from email 20
   
   
email performance report
Sent 60151
Delivered 52370
Hard Bounced 3596
Soft Bounced 4184
Opened 6551
Clicked 279
Unsubscribed 20
   
   
Email Program dashboard
Sent 60151
Delivered 53520
Bounced 3597
   
Opens 6549
Clicks 279
Unsubscribes 20

Has anyone an idea to explain this?

Best regards,
Greg
3 REPLIES 3
Anonymous
Not applicable

Re: significant differences between email perf report and email program report

Hi Gregoire,
did you try to refresh the report? (Bottom left of the report)

Best regards

Steffen
Anonymous
Not applicable

Re: significant differences between email perf report and email program report

Of course 🙂


Anonymous
Not applicable

Re: significant differences between email perf report and email program report

Hi Gregoire,

I know there is currently an issue where the email program dashboard counts (or doesn't) a certain type of bounce (OOB) differently to the email report. Feel free to log a case with the specific links and we can look in further details but from experience the email performance report is usually the one I go by.

Cathal