Pulling Anchored Links into Reporting

Benjamin_Lillie
Level 2

Pulling Anchored Links into Reporting

hello,
 We are running a customer newsletter where we are using the same link in the email to drive people to a newsletter (Marketo LP), but are using anchors in the email to drive them to different articles. The newsletter is all one page to keep it simple to scroll through once the user clicks on it. The problem is that we aren't able to see which stories are causing people to click through the links in the emails, as the link performance doesn't recognize anchors. Does anyone have any experience with this or can provide a workaround?
Tags (1)
1 REPLY 1
Anonymous
Not applicable

Re: Pulling Anchored Links into Reporting

One workaround: use a link shortener like bitly for each link.  Marketo will recognize the bitly links as unique URLs.