Re: Capturing UTM Data With Cookies Through JavaScript, need help editing code

Anonymous
Not applicable

Re: Capturing UTM Data With Cookies Through JavaScript, need help editing code

Hi Doug,

Not sure where you got this code: script src="/sites/all/themes/tekzennew/js/jQueryString-2.0.2-Min.js"

The correct absolute path is: http://pages.tekscan.com/js/public/jQueryString-2.0.2-Min.js

Same goes for the other js file references:
http://pages.tekscan.com/js/public/jquery.cookie.js
http://pages.tekscan.com/js/public/jquery-latest.min.js


I would not store a copy of these files on a separate server. It will work, but if Marketo ever decides to update the javascript, the updates won't be carried over. On any of the relative paths in Marketo's original code example (http://community.marketo.com/MarketoArticle?id=kA050000000Kyxt), just put "http://pages.tekscan.com" before the "/js.." and those paths should work.

That fixes the path issue. Make those updates and then test it again.

Anonymous
Not applicable

Re: Capturing UTM Data With Cookies Through JavaScript, need help editing code

Hi Dan,

Thanks for the suggestions!

Unfortunately the page is still not working after making those changes. I do not know if this matters or not but we are currently using Drupal 5 as our CMS and this has created issues with other aspects of the Marketo integration. For example, form validation was not working because for some reason the last span tag was being removed (I think because there was no actual content between the tags) so I ended up having to add an extra span tag with a space for every required field in order for the form validation to work properly.

<span class="mktFormMsg">&nbsp;</span>

Do you think something like this could be creating issues? Have you ever heard of something like this?

Here is the latest and greatest version of my code:

<script src="http://pages.tekscan.com/js/public/jquery.cookie.js" type="text/javascript"></script>
<script src="http://pages.tekscan.com/js/public/jQueryString-2.0.2-Min.js" type="text/javascript"></script>
<script src="http://pages.tekscan.com/js/public/jquery-latest.min.js" charset="utf-8" type="text/javascript"></script>


<script type="text/javascript">
var $jQ = jQuery.noConflict();

$jQ(document).ready(function(){

   //
   //--- CHANGE THESE!!! ---
   //

    // Change this to match domains of referrers you want to ignore.
    // You'll want to ignore referrers from your own domains.
    // Use only the base domain name without subdomains (ex. "company.com")
    // Separate multiple domains with commas (leave the brackets).
  var excludedReferrers = [ "tekscan.com" ];

    // Change this to match the base domain of your company's landing pages.
    // Cookies will be created with this domain.
    // Ex. If your landing page domain is "pages.yourcompany.com" then use
    //     "yourcompany.com"
  var cookieDomain = "tekscan.com";

    // The URL parameter that has your pay-per-click info.
    // Typically "kw" or "keyword" (depends on how you set up your PPC URLs)
  var payPerClickParameter = "utm_term";
 
  //IDs for the fields to be updated.
  var utmcampaignFieldID = "#utm_campaign__c"
  var utmsourceFieldID = "#utm_source__c"
  var utmtermFieldID = "#utm_term__c"
  var utmcontentFieldID = "#utm_content__c"
  var utmmediumFieldID = "#utm_medium__c"

   //
   //-- you probably shouldn't change anything after this --
   //

  var refer = document.referrer;
  var searchString;
  var searchEngine;

      // if there's no referrer, do nothing
  if ( (refer == undefined) || (refer == "") ) { ; }
  else {
     // get the domain of the referring website -- http://[[this-thing.com]]/
    var referrerDomain =
      refer.substr(refer.indexOf("\/\/") + 2,
        refer.indexOf("\/",8) - refer.indexOf("\/\/") - 2).toLowerCase();

    var excludedDomainFound = false;
    var i = 0;

      // search the excluded domain list to see if the referrer domain is on it
    while ( (i < excludedReferrers.length) && !excludedDomainFound) {
      var thisExcludedDomain = excludedReferrers[i].toLowerCase();

        // weird semantics here -- indexOf returns "-1" if the search string isnt found.
        // thus excludedDomainFound is true only when indexOf matches an excluded domain (!= -1)
      excludedDomainFound = (referrerDomain.indexOf(thisExcludedDomain) != -1);
      i++;
    }

     // only if the referrer isn't in our excluded domain list...
    if( !excludedDomainFound ) {
        // extract the URL parameters from common search engines
        // To add your own, each engine needs:
        //  name: how the search engine will appear on your Marketo leads
        //  url: REGEX for matching the engine's referrer.  ex.  /\.google\./i
        //  query: URL parameter that contains the search query - usually "p" or "q"

      var searchEngines = [
       { name: "Yahoo", url: /\.yahoo\.co/i, query: "p" },
       { name: "Google", url: /\.google\./i, query: "q" },
       { name: "Microsoft Live", url: /\.live\.com/i, query: "q" },
       { name: "MSN Search", url: /search\.msn\./i, query: "q" },
       { name: "AOL", url: /\.aol\./i, query: "query" },
       { name: "Bing", url: /\.bing\.com/i, query: "q" },
       { name: "Ask", url: /\.ask\.com/i, query: "q" }
      ];

        // find the referring search engine (if any)
      i = 0;
      while (i < searchEngines.length) {
        if (refer.match(searchEngines[i].url)) {
          searchEngine = searchEngines[i].name;
          searchString = $jQ.getQueryString({ ID: searchEngines[i].query,
            URL: refer, DefaultValue: "" });
          break;
        }
        i++;
      }
         // If no search engine is found, this person probably used a less
         // popular one.  Use the referring doman, then guess the query parameter
      if (i == searchEngines.length) {

         searchEngine = referrerDomain;

         var queries = ["q","p","query"];
         var i = 0;
         while ((i < queries.length) && (searchString == undefined)) {
           searchString = $jQ.getQueryString({ ID: queries[i], URL: refer });
           i++;
         }

           // no search strings found -- use this text instead.
         if (searchString == undefined) {
           searchString = "None";
         }
      }

         // Use the provided URL parameter to get the PPC keyword.
      var payPerClickWord = $jQ.getQueryString({ID: payPerClickParameter,
        URL: refer, DefaultValue: "" });
        
        // Store the URL parameter value in the variable "ucampaign"
    var ucampaign = $jQ.getQueryString({ID: utm_campaign, URL: refer, DefaultValue: "" });
    var usource = $jQ.getQueryString({ID: utm_source, URL: refer, DefaultValue: "" });
    var uterm = $jQ.getQueryString({ID: utm_term, URL: refer, DefaultValue: "" });
    var ucontent = $jQ.getQueryString({ID: utm_content, URL: refer, DefaultValue: "" });            
    var umedium = $jQ.getQueryString({ID: utm_medium, URL: refer, DefaultValue: "" });

         // Put the info into cookies.  These values will be extracted
         // and put into a Marketo form later.  Expires in 2 years.
      $jQ.cookie('mktoPPCKeyword', payPerClickWord,
         {expires: 730, path: '\/', domain: cookieDomain});
      $jQ.cookie('mktoSearchEngine', searchEngine,
         {expires: 730, path: '\/', domain: cookieDomain});
      $jQ.cookie('mktoSearchString', searchString,
         {expires: 730, path: '\/', domain: cookieDomain});
        
     // Create a cookie named "utmcampaigncookie" and store the value from the variable "ucampaign"
    $jQ.cookie('ucampaign', utmcampaigncookie,
         {expires: 730, path: '\/', domain: cookieDomain});
    $jQ.cookie('usource', utmsourcecookie,
         {expires: 730, path: '\/', domain: cookieDomain});
    $jQ.cookie('uterm', utmtermcookie,
         {expires: 730, path: '\/', domain: cookieDomain});
    $jQ.cookie('ucontent', utmcontentcookie,
         {expires: 730, path: '\/', domain: cookieDomain});
    $jQ.cookie('umedium', utmmediumcookie,
         {expires: 730, path: '\/', domain: cookieDomain});
        
        
        
        
    }
  }
 
    // Get the values from the cookies and put them into the hidden fields
  $jQ(searchStringField).attr("value",$jQ.cookie('mktoSearchString'));
  $jQ(searchEngineField).attr("value",$jQ.cookie('mktoSearchEngine'));
  $jQ(payPerClickKeywordField).attr("value",$jQ.cookie('mktoPPCKeyword'));
 
  // Get the values from the cookies and put them into the hidden field by referencing the field ID
  $jQ(utm_campaign__c).attr("value",$jQ.cookie('utmcampaigncookie'));
  $jQ(utm_source__c).attr("value",$jQ.cookie('utmsourcecookie'));
  $jQ(utm_term__c).attr("value",$jQ.cookie('utmtermcookie'));
  $jQ(utm_content__c).attr("value",$jQ.cookie('utmcontentcookie'));
  $jQ(utm_medium__c).attr("value",$jQ.cookie('utmmediumcookie'));
 

 
});

</script>

Thanks again for all of the help!!!!
Anonymous
Not applicable

Re: Capturing UTM Data With Cookies Through JavaScript, need help editing code

Hi Doug,

To properly troubleshoot custom javascript would require more time and access. I've implemented this solution in several systems successfully, so I don't see why it wouldn't work in yours, but to know for sure is hard to determine by posting here.

My company is a Marketo Preferred Services Partner, so we'd be glad to help you fix this issue, along with any others you might have in your Marketo instance. Sorry my explanation focused on the 4 steps wasnt a quick fix! And sorry for the sales pitch... Id like to help but dont think I can do it through this community thread.

Feel free to email me!

- Dan Reed, Director of Marketing Automation at Spear Marketing Group

dan@spearmarketing.com