Re: Managing Unsubscribe and Subscriptions

Anonymous
Not applicable

Managing Unsubscribe and Subscriptions

I’ve built an unsubscribe landing page using the JavaScript/jQuery codes made available from the Marketo webinar, “Don't Let Them Unsubscribe (Subscription Management).” The codes work as designed however I’d like to add one additional step.
 
As it stands, once the “Unsubscribe me from all emails” is toggled, all the emails options listed are checked as unsubscribe (per the code). However, if a lead checks “Unsubscribe me from all emails” and then decides otherwise and unchecks that field it does not automatically uncheck the email options. This can result in confusion and leads unsubscribing from “all” emails when perhaps that is not their intention.
 
One option I found is to add some custom script so that when the “Unsubscribe me from all emails” box is checked and then unchecked it also unchecks the email options. Before I go to the expense of having that code developed, has anyone found a work-around for this problem?
Tags (1)
5 REPLIES 5
Anonymous
Not applicable

Re: Managing Unsubscribe and Subscriptions

Since I did not attend that webinar, I do not have the javascript code to look at. But from what I understand from your description, you will need to indeed modify / add some javascript code to handle the said case.
You can probably manage it in Marketo once the form is submitted, but that will a. confuse the person and would be difficult to maintain as logic is scattered at multiple places.

Rajesh


Anonymous
Not applicable

Re: Managing Unsubscribe and Subscriptions

The video link doesn't appear to work any longer -- do either of you happen to have an updated URL of where I can view it? Thanks!
Anonymous
Not applicable

Re: Managing Unsubscribe and Subscriptions

Here's a link to the webinar.

http://micro.marketo.com/demo/university/dont-let-them-unsubscribe/lib/playback.html

Hope this helps!
Anonymous
Not applicable

Re: Managing Unsubscribe and Subscriptions

So I created all my fields, form, and landing page and now I'm just working on customizing the script to look at my specific 'types' of communications to opt out of receiving. Does anyone know what 'name' refers to? Is this the field label? Field name in Marketo/SFDC? Something else? I appreciate the help!
Anonymous
Not applicable

Re: Managing Unsubscribe and Subscriptions

The 'name' shoud refer to the field name you created.  So if you have a Product Information field on your preference form the name will look something like this: [name='productInformation']