Re: CRM Integration: How does marketo handle duplicate CRM contacts or leads?

Anonymous
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CRM Integration: How does marketo handle duplicate CRM contacts or leads?

CRM Integration: How does marketo handle duplicate CRM contacts or leads?


How does it handle duplicates when an autosync is executed. For example what if there is both a lead and contact in the CRM with the same email address. Here are a few scenarios...

 

scenario 1: bob@asdf.com - SFDC Contact and  SFDC Lead.

scenario 2: bob@asdf.com - SFDC Contact and SFDC Contact .....(duplicate contact record)

scenario 3: bob@asdf.com - SFDC  Lead and SFDC Lead.....(duplicate lead record)

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Anonymous
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Re: CRM Integration: How does marketo handle duplicate CRM contacts or leads?

The article "Working with Duplicate Leads" clarifies the key aspects