Impact of Deleting Leads on Reporting

[Anonymous]

What happens to various reports when a lead is deleted? Would love to see some official documentation that checklists what is/isn't affected.

On below, is the information gone like it never existed? Yes or No?

Real Time Reports (I assume reporting data is gone)

• Program membership
• Smartlist counts
• Lead reports

Point in time historical reports
Is there a difference RCA vs standard reporting?

• Historical Program membership. If a lead became a member of Program A in June and was deleted in July, would Program A still show that historcally in a report.
• Model reporting through RCA
• Email reports
• Landing page visits for page conversions
• etc

[Dan_Stevens_]

I can tell you that even if you remove leads from program membership, they will still show up in RCE.  Therefore, you will need to apply the appropriate filters to ensure that this data is not present in your reports.