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LInk Campaigns to a Lead

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Anonymous
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LInk Campaigns to a Lead

Is there a reporting feature in Marketo where I can see how many campaigns a certain lead has been a part of?

Thanks!
Elise
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Anonymous
Not applicable

Re: LInk Campaigns to a Lead

I would click on that lead. Go to the tab that says Activitiy Log. Click on Filter > Custom > Under Smart List only check "was added too" and then click apply. 

That will tell you every campaign the lead was added too. You can also add programs if you would like by checking them. But thats on a very individual level. 

If you want a larger picture I would run a smart list that says... "is a member of (then list all the ones you want to track)" 

But it sounds like you just wanted it for just a certain lead. 

Hope that helps. 

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Anonymous
Not applicable

Re: LInk Campaigns to a Lead

I would click on that lead. Go to the tab that says Activitiy Log. Click on Filter > Custom > Under Smart List only check "was added too" and then click apply. 

That will tell you every campaign the lead was added too. You can also add programs if you would like by checking them. But thats on a very individual level. 

If you want a larger picture I would run a smart list that says... "is a member of (then list all the ones you want to track)" 

But it sounds like you just wanted it for just a certain lead. 

Hope that helps. 
Josh_Hill13
Level 10 - Champion Alumni

Re: LInk Campaigns to a Lead

There is no way to count the number of campaigns or programs unless you are running another flow that adds +1 to a score field. You can get SFDC to do this with some coding against the campaign member record. Quite a few firms do a Total Touch and Touches this Opp.
Anonymous
Not applicable

Re: LInk Campaigns to a Lead

Thanks Stephen and Josh! I was interested in the individual lead so going into the activity was helpful.