Re: How can I view email performance segmented by country?

Anonymous
Not applicable

How can I view email performance segmented by country?

How can I few open rate and click rate by country for email campaigns. I don't want to filter by country, I want to be able to view count and percentages for all countries by program.
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4 REPLIES 4
Matt_Stone2
Level 9

Re: How can I view email performance segmented by country?

In the Setup section of an Email Performance report, you can add "Group by Segmentations." You would have to first create a segmentation for the countries you want to see--which unfortunately is a manual process.

I don't think you can do it any other way, since it doesn't let you group by a field like you would a Lead Performance report.
Josh_Hill13
Level 10 - Champion Alumni

Re: How can I view email performance segmented by country?

You can also constrain using a Smart List where Country = X, which will only show you activity for that country+email, assuming that email went to that country.
Anonymous
Not applicable

Re: How can I view email performance segmented by country?

Thank you Matt. When I select group by segmentation, it's says 'select' in the field. When I click on it, its blank. When I type in the segmentation name, and hit apply, it closes the box but the segmentation isn't applied to the list. 

Matt_Stone2
Level 9

Re: How can I view email performance segmented by country?

Did you make sure to create and approve your segmentation in the Lead Database section first? Here's instructions: https://community.marketo.com/MarketoTutorial?id=kA250000000KyzyCAC