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Difference between web personalization and dynamic content

Question asked by Nerea Eguia on Oct 7, 2019
Latest reply on Oct 10, 2019 by Becca Davis

Hello! 

 

I've come accross two concepts: web personalization and dynamic content. 

 

Which is the difference between both of them? Do they apply to different type of assets? 

 

I understand that for using both segmentation is essential, however, can the same segmentation rules apply to both of them? 

 

Thank you very much!

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