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Good documentation to train Marketers to have "Marketo mind"

Question asked by Huihsing Kiang on Apr 25, 2019
Latest reply on Apr 29, 2019 by Bram Valdez

Hi all,


I'm on a mission to convert our traditional marketers to equip with "Marketo mind" - means they should be thinking about lead nurturing instead of one-time email batch, and lead generation than putting up pretty web banners. Is there a good resource of documentation that I can refer to? I bet some Marketo superstars must have put together something way before I received this request. Anything you can think of will be appreciated. Thanks!