RiseSmart is a leader in enterprise career management solutions that drive employee engagement, improve retention, and burnish employer brands. Through its employee-centric career-management platform, RiseSmart Compass, and its results-oriented outplacement solution, RiseSmart Transition, RiseSmart helps high-performing organizations successfully cultivate passionate, engaged employees and loyal alumni ambassadors. RiseSmart's innovative approach to human capital management has earned the company a wide range of awards and recognition from organizations including Bersin by Deloitte, the Best in Biz, GartnerInc., the Golden Bridge Awards, LAROCQUE, the Momentum Index, Red Herring, the San Francisco Business Times, SiliconIndia, the Silicon Valley/San Jose Business Journal, the Stevie Awards and TIE. Additionally, RiseSmart’s outplacement solution has earned the exclusive endorsement of the American Hospital Association.
The Demand Generation Manager will be responsible for leading and executing the company’s demand generation strategy. Working across marketing and the other corporate functions, the individual will create a strategy that accelerates direct sales growth by defining, creating and executing enterprise grade B2B marketing campaigns targeted at prospective and current customers. The Demand Generation Manager will need to leverage positioning, messaging, buyer personas and other information regarding products and services to target and generate high quality leads. Through a mixture of creating new and nurturing existing relationships with the target audience, the manager will need to be metrics focused and able to achieve target lead generation goals and deliver defined conversion rates that generate new and incremental sales opportunities.
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