I have read through the Product Doc, still not able to find satisfactory information on following topics on MCE exam (under lead management)
- Identify the parties who should determine the criteria and values for scoring. ([Avinash] I know how to change a score. But what parties would like to determine criteria and values? Is there a standard for this or is subject?)
- Identify the Marketo features that enable understanding of lead quality. [Avinash] I guess lead score, lead web activities, lead program status..is there a complete list? )
- Given a scenario where Marketing has an SLA with Sales, identify the appropriate flow step setup. [Avinash] I am totally blank here. could not find anything on product doc.
- Identify the Marketo features that enable Sales to understand a lead's behavior. [Avinash] Interesting moments and web activities? is there a complete list?
- Given a scenario of needing to reset a score, identify the appropriate value.[Avinash] how to find value to reset to?
- Given a scenario where a lead is deemed sales-ready, identify the ways this can be communicated to Sales.[Avinash] send alert. anything else?
I have scheduled my test on 20th march. so will appreciate if you respond before that. thanks a bunch