Re: How do I set up a report to show if a person filled out a web form after clicking a link in a nurture campaign email?

SanfordWhiteman
Level 10 - Community Moderator

Re: How do I set up a report to show if a person filled out a web form after clicking a link in a nurture campaign email?

I wouldn't create any trigger campaign that filters on an event (​Visit Web Page​or ​Clicked Link in Email​) that is expected to occur ​immediately prior ​to the trigger event. The latency and async nature of Marketo activity logging makes this inaccurate, i.e. you will erroneously filter out events if there is sufficient backlog.  Instead, go in Balkar's direction, where a single trigger event includes the earlier event.

Cayce_Armstrong
Level 4

Re: How do I set up a report to show if a person filled out a web form after clicking a link in a nurture campaign email?

Thanks for weighing in, Sanford Whiteman​!

Cayce Armstrong