Is there a way to automatically pull the most recent content from a Wordpress site and push to a Marketo LP?
Is so, how would the mapping work?
This is done using an RSS-to-Email app with Marketo integration.
There are a couple of trusted apps for this: Digesto, which has been around for a long time, and FeedOtter, which is relatively new. They take slightly different technical approaches, but the overall effect is the same: your feed (either split out by tags or consolidated) is sent out using Marketo, so links are trackable and lists are maintained within Mkto, while the syndicated content is dynamic.
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