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Unsubscribe vs. Marketing Suspended for contacts no longer with company

Question asked by Danielle Davis on Oct 11, 2017
Latest reply on Oct 11, 2017 by Danielle Davis

Is there a best practice to stop emailing contacts who are retired or no longer with their company? Should Marketing Suspended be used instead of manually unsubscribing the email address so our unsubscribe rate isn't affected? Or, should Marketing Suspended really only be used for contacts who should be temporarily unsubscribed?

 

Thanks for the help!

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