Discrepancy between Lead is Created Time inside Activity Log vs SL Leads View

Denise_Greenb12
Level 7

Discrepancy between Lead is Created Time inside Activity Log vs SL Leads View

Does anyone know why there is often a discrepancy between the time in the Lead Created Date shown in a Smart List Lead View vs the time inside the activity log? For example:

Smart List Lead View shows 6:34pm

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Whereas inside the Activity Log it says 6:49

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This is a small discrepancy but I notice it because I'm looking a troubleshooting smart lists and, in the case above, 6:34 means a program should have been triggered and run that would have disqualified the person for the smart list whereas the later time doesn't. So this is a bit of a nuisance for me.

I asked Marketo Support about this once but didn't get an answer back. I just don't understand where the Smart List view gets the date/time if not from the activity log and am curious. Any ideas?

Thank you,

Denise

1 REPLY 1
Josh_Hill13
Level 10 - Champion Alumni

Re: Discrepancy between Lead is Created Time inside Activity Log vs SL Leads View

There was a good doc on this. I'm trying to find this.

Difference between the "Lead Created" filter in Smart Lists & Reports/Analyzers

Default Salesforce Field Mapping - Marketo Docs - Product Docs

>>> It's all about timing - Lead Creation Dates and how to use them

  • Created At=record creation which can mean the Anonymous Record - if you check your New Lead log entry, that is when they hit the site, then they prob hit a Form 15 minutes later, right?
  • Lead Created/Was Created = time of Known Record created

Note that in filter or smart list views you can see:

  • Created At
  • Updated At
  • SFDC Created Date (when it was created in SFDC, which might be earlier than Marketo!)