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Re: Lead Owner Change Status.

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Stephanie_Chho1
Level 3

Re: Lead Owner Change Status.

Hi Jas,

We actually have been doing this as part of our automation using form submission when sales click on a certain link to send the relevant information to Marketo and SFDC. The email to sales is only triggered when the lead has racked up scores and has the mandatory data fields to reduce junk lead sent to sales. Please find an example below. It helps sales as they are always on the go.

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Kind regards
Stephanie
Anonymous
Not applicable

Re: Lead Owner Change Status.

Hi Steph,

This is exactly what im looking for. Do you also use custom parameters and blind form for this?

Stephanie_Chho1
Level 3

Re: Lead Owner Change Status.

Hi Jas

We used marketo blind form submission for this through the click and custom

parameter.

Steph

Kind regards
Stephanie
Anonymous
Not applicable

Re: Lead Owner Change Status.

Hi Steph,

How is custom parameters being created?

Thanks

jas

Darrell_Alfons2
Level 10 - Champion Alumni

Re: Lead Owner Change Status.

this is a great idea, i like this. good job

Anonymous
Not applicable

Re: Lead Owner Change Status.

Yes it is sir,

Do you know how to create a custom parameters?

Darrell_Alfons2
Level 10 - Champion Alumni

Re: Lead Owner Change Status.

Hey Jas,

I believe he is referring to anything that isn't a utm parameter following the URL.

So usually you would put utm_source or utm_medium after the URL. He's referring to putting other parameters such as ?email=xxxx . which can be anything really.

Anonymous
Not applicable

Re: Lead Owner Change Status.

Hi Darell,

Yes It is, already did that I just need to put url parameter on hidden form and use email as a parameter name.

Thanks,

Jas

SanfordWhiteman
Level 10 - Community Moderator

Re: Lead Owner Change Status.

Set the Hidden field to AutoFill from the query parameter of your choosing. Like Darrell said, you do this in exactly the same way you would with utm_* parameters.

However, there is one other critical step that is missing above. You must remove the Munchkin cookie from the form submission or else the salesperson's web session will be reassociated with the lead. (This would instantly confuse lead scoring.)

Stephanie_Chho1
Level 3

Re: Lead Owner Change Status.

Ditto on this and you will need to set your custom param by attributing the

correct value to the correct field for each CTA button. The param URL could

set the value of any fields within your Marketo.

Kind Regards,Stephanie Chhor

Marketing Automation ProServ

Hoosh Marketing

A: Level 1, 160 Pacific Highway, North Sydney

P: 61283 <61280114404>559927 | M: + <+61437194480>61488683663

E: stephanie@hooshmarketing.com.au

W: www.hooshmarketing.com.au

On 4 July 2017 at 06:00, Sanford Whiteman <marketingnation@marketo.com>

Kind regards
Stephanie