AnsweredAssumed Answered

Passing UTM parameters without form fill

Question asked by 288c3f2491516908e34117a1217cc4dc6e5b25d4 on Jun 6, 2017
Latest reply on Oct 4, 2017 by Yanir Calisar

We are running several display campaigns that are showing impact on inbound traffic and demo requests. However, we are not able to directly attribute those conversions to the original display campaigns, since most of the leads convert on a different landing page and the Original UTM Source doesn't not get saved by Marketo after the lead visited the landing page with the UTM code.

 

I'd be curious to see how what other people have built within Marketo (without using external attribution platforms).

 

Thanks!

Franco

Outcomes