1 of 1 people found this helpful
I'm not sure where the more difficult came from but I would say it may be a bit different in areas. Previous exams tended contain a bit of "what's on this menu" or "where do you go to...". The new exam is more concept in nature. "If you wanted to do xyz, how would you accomplish this?" type of thing.
I would still prep but I think if you have a base level of the concepts behind what Marketo does (engagements campaigns, segmentation, different types of programs, reporting, etc.), it should be fine.
If anything, it may be easier because you do not need to know what's on a menu in an area you never or rarely use.
I agree with Devin. I think the more complex questions may come in the specialization exams. I like the idea of taking the MCE once every 2 years vs. every year.
4 of 4 people found this helpful
I asked Marketo Education if they have a recording of the MCE Prep session for non North American folks, and they provided one. The following link is temporary and available for free until April 20th. Afterwards, course will be $375. https://marketo.wistia.com/medias/xaxji8oddh
Thanks a mil for this.
3 of 3 people found this helpful
From what I've heard, opinions are rather widespread on the new exam. I took it at summit along with the exam prep course, and I was really nervous. But taking the exam prep course helped more than I expected. So if anything, I highly highly highhhly recommend it.
A lot of the questions on the exams are covered in this prep, and it's important to pay close attention to the wording used. Many of the answers provided for some questions could be argued as true, but it's the wording of the question that really set the true answer apart from the possibilities.
There were also 2 questions (reporting ones) that were repeated, which was disappointing. This was supposed to be fixed with the new exam.
As others have mentioned here above, core concepts on a situational basis is the new approach to the exam, but it doesn't make the exam more difficult because the multiple choice answers quickly help you find the true answer through process of elimination. The largest part of the exam 30% are program fundamentals, and I personally though were the easiest to answer. For example (the wording is no where near close, but the idea is what I'm aiming here):
"Your marketing manager asked you to set up a marketo program for a upcoming day summit with an invite to your customers. What kind of program type and channel would you use to create this?"
The exam prep course has practice questions (which are VERY similar to what you'll see back in the exam). Take the course, run through the exam practice questions, and you'll walk away with a great score
Hope it helps!
I took the online course, and found it very good, but I wondered if anyone can send me a copy of the slides. I downloaded them but cannot find them.
2 of 2 people found this helpful
Fortunately I passed the exam last night . Eureka! Quite a lot of panicking when I realised I had nothing to revise against, then 6 hours studying from 9-5, but then I do use Marketo 6 hours a day.
•You need to know your reports in particular the Web Activity / Landing Page; Lead Revenue Stage / Status
•You need to know tokens and hierarchies
•Engagement campaigns are vital and Smart Lists/Campaigns
Please also see this discussion for the new links to Pardot Certification Training Certification Exam Study Guide?