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Leads without email addresses

Question asked by Erica Griffiths on Apr 10, 2017
Latest reply on Apr 10, 2017 by Sanford Whiteman

What is the best practice when loading leads into Marketo that don't have email addresses?

We use SFDC and I create a SFDC campaign so that the leads can sync over for Sales. Will Marketo accept the records without emails and if so, am I creating dirty data?

The intent is that Sales will update the email addresses in SFDC but until then, the leads aren't marketable in Marketo.

I also want them "counted" as I work on quarterly lead reports.

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